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Continued part 1, part 2 of ebook "Open tourism: Open innovation, crowdsourcing and co-creation challenging the tourism industry" provide readers with content about: crowdsourcing in the tourism industry - from idea generation towards merchandizing user-generated souvenirs; collecting tour plans from potential visitors - a web-based interactive tour planner and a strategic use of its log data; how quebec city crowdsources locals to promote its...
247 p hat 21/05/2023 30 0
Từ khóa: Open tourism, Crowdsourcing in the tourism industry, Co-creation challenging the tourism industry, Crowdsourcing in the tourism industry, Merchandizing user-generated souvenirs, Open innovation models in the tourism sector
Part 1 of ebook "Open tourism: Open innovation, crowdsourcing and co-creation challenging the tourism industry" provide readers with content about: theoretical fundamentals and concepts; case studies - information level; the importance of customer co-creation of value for the tourism and hospitality industry; managing open innovation in small and medium-sized enterprises (SMES); prospects of technology-enhanced social media analysis for open...
373 p hat 21/05/2023 31 0
Từ khóa: Open tourism, Crowdsourcing in the tourism industry, Co-creation challenging the tourism industry, Innovation through co-creation, Holistic framework of open tourism, Open source marketing in tourism
Ebook Strategic management for tourism, hospitality and events (Second edition): Part 1
Part 1 of ebook "Strategic management for tourism, hospitality and events" provide readers with content about: strategy and the tourism, hospitality and events contexts; analysing the internal environment; analysing the external environment and SWOT;... Please refer to part 1 of the ebook for details!
337 p hat 21/05/2023 29 0
Từ khóa: Strategic management for tourism hospitality and events, Tourism management, Hospitality industry management, Tourism hospitality and event organizations, SWOT analysis for tourism hospitality and event, The financial in tourism hospitality and event organizations
Ebook Strategic management for tourism, hospitality and events (Second edition): Part 2
Continued part 1, part 2 of ebook "Strategic management for tourism, hospitality and events" provide readers with content about: strategic selection; strategic implementation and strategy in theory and practice; case analysis for tourism, hospitality and events;... Please refer to part 2 of the ebook for details!
392 p hat 21/05/2023 27 0
Từ khóa: Strategic management for tourism hospitality and events, Tourism management, Hospitality industry management, Competitive strategy tourism hospitality and event organizations, Strategic evaluation tourism hospitality and event, Strategic implementation for tourism hospitality and events
Ebook Tourism and hospitality management: Part 2
Continued part 1, part 2 of ebook "Tourism and hospitality management" provide readers with content about: historical tourism; religious tourism; categories of medical tourism; global tourism organization and ranking; hospitality management; hotel industry - an overview;... Please refer to part 2 of the ebook for details!
175 p hat 21/05/2023 31 2
Từ khóa: Tourism and hospitality management, Hospitality industry, Historical tourism, Religious tourism, Categories of medical tourism, Global tourism organization
Ebook Tourism and hospitality management: Part 1
Part 1 of ebook "Tourism and hospitality management" provide readers with content about: introduction to tourism; varied types of tourism; food tourism; arts and cultural tourism; water tourism; niche tourism and its branches;... Please refer to part 1 of the ebook for details!
157 p hat 21/05/2023 31 2
Từ khóa: Tourism and hospitality management, Hospitality industry, Varied types of tourism, International volunteering, Arts and cultural tourism, Water tourism, Food tourism
Ebook Crisis management in the tourism industry: Part 1
Part 1 of ebook "Crisis management in the tourism industry" provide readers with content about: tourism in a changing world; the basics of crisis management; crises' spheres of activity; methods of analysis and prognosis;... Please refer to the part 1 of ebook for details!
149 p hat 23/04/2023 23 0
Từ khóa: Crisis management in the tourism industry, Tourism industry, The basics of crisis management, Crises' spheres of activity, Negative events in tourism, Ranking of activity spheres
Ebook Crisis Management in the Tourism Industry - Part 2
Continued part 1, part 2 of ebook "Crisis management in the tourism industry" provide readers with content about: strategic measures of crisis management; crisis planning and organizational measures; crisis management instruments; the future of crisis management;... Please refer to the part 2 of ebook for details!
134 p hat 23/04/2023 25 0
Từ khóa: Crisis management in the tourism industry, Tourism industry, Strategic measures of crisis management, Crisis planning measures, Crisis organizational measures, Crisis management instruments
Ebook Service quality in leisure and tourism: Part 1
Part 1 of ebook "Service quality in leisure and tourism" provide readers with content about: understanding quality in leisure and tourism; the leisure and tourism product; quality as a goal; the consumer; concepts of quality in leisure and tourism; customer satisfaction; the leisure and tourism experience;...
134 p hat 23/04/2023 26 0
Từ khóa: Service quality in leisure and tourism, Leisure industry, Quality assurance, Customer satisfaction, The leisure experience, The tourism experience, Capacity management
Ebook Service quality in leisure and tourism: Part 2
Continued part 1, part 2 of ebook "Service quality in leisure and tourism" provide readers with content about: achieving or delivering quality; quality and culture change; quality management systems; quality management tools and techniques; measurement of quality; quality and human resource management;...
101 p hat 23/04/2023 31 0
Từ khóa: Service quality in leisure and tourism, Leisure industry, Quality assurance, Delivering quality, Quality management systems, Quality management tools, Human resource management
Ebook Strategic management for travel and tourism: Part 2
Continued part 1, part 2 of ebook "Strategic management for travel and tourism" provide readers with content about: strategic choices; strategic implementation; case analysis in strategic management; competitive strategy and strategic direction for travel and tourism organizations; strategic methods of development for travel and tourism; international and global strategies for travel and tourism organizations;... Please refer to the ebook for...
205 p hat 26/03/2023 27 0
Từ khóa: Ebook Strategic management for travel and tourism, Strategic management for travel and tourism, Strategic choices, Strategic implementation, Analysis in strategic management, Strategic alliances in the airline industry
Ebook Adventure tourism: The new frontier - Part 1
Part 1 of ebook "Adventure tourism: The new frontier" provide readers with content about: introduction, definitions and typologies; historical themes in adventure tourism; the adventure tourist; the adventure tourism market; destinations and venues; the adventure tourism industry;... Please refer to the ebook for details!
160 p hat 26/03/2023 27 0
Từ khóa: Ebook Adventure tourism: The new frontier, Adventure tourism: The new frontier, The adventure tourist, The adventure tourism market, The adventure tourism industry
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